For E-commerce Brands Investing In Paid Media
We’ll Help You Create Ads That Improve Your ROAS and Lower CAC in 30 Days
Or We’ll Keep Working for Free Until We Do.
Watch the short video below to see how we do it with AI Video
Limited spots available
This is what performance-driven creatives can do for your business 👇
in just the first 3 days
These results came from stronger messaging and execution, not more ad spend.
Yes, I want to find my next winning creative.
Written testimonials
One of the best decisions I made for my business.
Our lead volume went up by about 630% and our cost per lead went down by about 80%. KT and Ellie Jane were exactly who I was looking for.
Mohsin Jamil
Marketing Agency Owner, Social Leads
Record-breaking revenue over the past year.
Orange Leaf provided us with next-level video content that helped our channel grow and actually generate record-breaking revenue over the past year.
Stevie Ramirez
Social Media Director, College Essay Guy
Examples of Ads we’ve created
We’ve learned the difference between what makes people watch, and what makes them buy.
Hello! We’re KT and Ellie Jane, the founders of Orange leaf.
A content agency that we started at the beginning of 2023. Since then, we’ve worked with several multi-7 figures businesses, and we’ve also had the pleasure of working on UGC campaigns with brands like Dove, Disney, & Starbucks.
After creating 2,800+ deliverables for our clients, we’ve worked across nearly every side of video content.
With organic content, the goal is retention - more views, shares, and reach.
With educational content, it’s about keeping someone informed while making the message engaging enough that they actually keep watching.
But paid advertising is completely different.
You’re not just trying to earn attention. You’re trying to turn attention into action.
That forces you to understand the person on the other side of the screen.
Working across all of these formats has taught us that great ads start with absolute clarity around the objective.
And when the objective is performance, every creative decision has to earn its place. That experience is what we bring into every project we work on.
Hear from our clients directly
Yes, I want to find my next winning creative.
Got questions?
We've got answers.
Still have something on your mind?
Ask us on a creative strategy call
How does the 30-day guarantee work?
We’ll walk you through the exact details on the call, but it’s pretty straightforward: if the creatives we develop don’t improve performance within the agreed testing window, we keep working at no additional cost until they do.
What if we’ve already tried AI video before?
That’s completely normal. AI video by itself isn’t the strategy. A lot of brands use it like a slot-machine. What matters is the messaging, concept, hook, audience insight, and how the creative is built around a specific performance goal. We then support all of those key factors with the impressive capabilities of AI visuals.
Do you handle the strategy too, or just the production?
Yes, we can take care of the strategy as well. Depending on the package, we can handle the full process from research and concept development through scripting, AI production, editing, and delivery.
Do we need to provide scripts or creative ideas?
Not necessarily. For our full-service packages, we can handle the strategy, research, concepts, and scripts for you. We also have an execution-focused option for brands that already have their own references and scripts.
What kind of brands are the best fit?
We’re primarily built for established e-commerce brands that are already investing in paid media and want a stronger, more consistent creative testing process. We work across a range of e-commerce categories, but we have especially strong experience with wellness brands and products where trust, education, differentiation, and customer psychology play a big role in the buying decision.
How much do your services cost?
There are a lot of variables when it comes to content creation. It can vary quite a bit depending on the volume, creative support, and level of strategy involved. The best way for us to put together an accurate quote is to first understand your goals, current creative process, and the level of support you’re looking for on a content strategy call.
How quickly can we start testing new creative?
Usually within 4–7 working days. We take the first few days to properly study your brand, your ICP, your existing creative, and what’s already working in your market before we start producing. We’d rather spend a little more time upfront making sure the ideas are worth testing than rush creative out just for the sake of speed. Once that foundation is in place, we can move quickly.
Will every ad be made entirely with AI?
They don’t have to be. If your brand already has a strong backlog of UGC, product footage, or other content, we can absolutely make use of it and deliver a mix of AI-generated ads and traditionally edited ads using your existing footage. In a lot of cases, a mix of existing footage and AI works really well. But if filming new content is difficult, limited, or inconsistent, we can also handle the creative entirely with AI. It really depends on what assets you already have, how often you’re producing new content, and what makes the most sense for the concept.
What will we actually cover on the call?
We’ll look at what you’re currently running, what’s working, where performance may be breaking down, how you’re currently developing new creative, and whether there’s a strong fit for us to help.
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